Camera angle
The position and orientation of the camera relative to the product.
What is camera angle?
Camera angle refers to the position from which a product is photographed. Common angles include eye-level (straight on), high angle (looking down), low angle (looking up), 45-degree angle (between eye-level and overhead), and flat lay (directly overhead). Different angles highlight different aspects of products. Most e-commerce listings benefit from multiple angles to give customers a complete view. The hero image angle should show the product most recognizably.
Pro tips
Include multiple angles in your product listing
Eye-level or slightly above often works best for hero images
Low angles can make products appear more imposing
Related terms
More composition terms
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