Props
Objects used alongside products to add context and visual interest.
What is props?
Props are supplementary objects included in product photographs to provide context, show scale, create atmosphere, or enhance visual appeal. Props might include surfaces (marble, wood, fabric), objects related to product use (plants with planters, coffee beans with mugs), or lifestyle elements (books, flowers, hands). Effective prop styling supports the product without overshadowing it. Props should complement the product's brand aesthetic and target customer preferences.
Pro tips
Props should support, not compete with, the product
Keep props color-coordinated and on-brand
Use props to show scale when product size is unclear
Related photo styles
Related terms
More composition terms
Related resources
Photography styles
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